日中

East Asian Everyday Cuteness

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Shinjuku, Tokyo. Sign standing in front of a public toilet in a train station: Please note that this toilet is currently getting cleaned by a female attendant. Next to the text, there is an illustrated picture of a woman in work clothes slightly bowing.  While this photograph was taken in front of the men’s toilet, there was the same sign standing in front of the women’s toilet.
by http://ni-chuu.tumblr.com/
January 2014.

Shinjuku, Tokyo. Sign standing in front of a public toilet in a train station: Please note that this toilet is currently getting cleaned by a female attendant. Next to the text, there is an illustrated picture of a woman in work clothes slightly bowing.
While this photograph was taken in front of the men’s toilet, there was the same sign standing in front of the women’s toilet.

by http://ni-chuu.tumblr.com/

January 2014.

Filed under Tokyo Japan japanese nichuu gender public toilet public restroom sign

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Gifu Prefecture, Japan. Poster by the Japanese railway company JR, seen inside a railway station. It reads Good children don’t enter train tracks (よい子はせんろに入らない) and shows several examples of forbidden behavior (playing near the railroad tracks, putting stones on the tracks). The poster features an angry looking cartoon-rabbit dressed as a train station attendant and crossing it’s arms in front of it’s chest, a gesture frequently used to symbolize “no” in Japan. As it is common in Japan to use cute characters in public awareness campaigns, it is not so much the style of the poster, but its location (if you look closely, you see that it’s hung near the ground), it’s choice to abstain from using more complex kanji (tracks (senro)is written in hiragana instead of 線路) as well as the fact that it has furigana even for characters such as 子 that clearly mark the poster as directed at children.
by http://ni-chuu.tumblr.com/
July 2013.

Gifu Prefecture, Japan. Poster by the Japanese railway company JR, seen inside a railway station. It reads Good children don’t enter train tracks (よい子はせんろに入らない) and shows several examples of forbidden behavior (playing near the railroad tracks, putting stones on the tracks). The poster features an angry looking cartoon-rabbit dressed as a train station attendant and crossing it’s arms in front of it’s chest, a gesture frequently used to symbolize “no” in Japan. As it is common in Japan to use cute characters in public awareness campaigns, it is not so much the style of the poster, but its location (if you look closely, you see that it’s hung near the ground), it’s choice to abstain from using more complex kanji (tracks (senro)is written in hiragana instead of 線路) as well as the fact that it has furigana even for characters such as 子 that clearly mark the poster as directed at children.

by http://ni-chuu.tumblr.com/

July 2013.

Filed under japan japanese gifu train station poster children's behavior soft authoritarianism rabbit cartoon illustrated public Public campaign children train railroad tracks JR ethnography

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Setagaya, Tokyo. Poster in a train station currently under construction, guiding people towards the closest public restrooms. Next to photographs and maps of the location of the restrooms, it has several pictures of a “cute” (well, I suppose it’s supposed to be cute) mole/construction worker hybrid on it, offering advise such as that “there is a large multi-purpose toilet on the 3rd underground floor that is equipped with diaper changing units in both the men’s and women’s toilets” or “once the construction is finished there will be a spacious and comfortable restroom on the ground floor”.


by http://ni-chuu.tumblr.com/

January 2014

Filed under tokyo japan setagaya nichuu kawaii cute poster mole construction restroom public public toilet construction site construction worker japanese

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Suginami, Tokyo. Truck of a moving company called “Duck!”, complete with pictures of the company logo  (a yellow duck) on it.
Just a few steps further down the road: a garage door with the picture of a gorilla wearing a tie on it. The characters above the gorilla translate to No parking (No, not even on holidays or in the middle of the night.. 休日・深夜も車の出入りあります).

by http://ni-chuu.tumblr.com/

January 2014.

Filed under tokyo suginami japan japanese cute truck duck gorilla tie cartoon anime parking no parking moving company company logo kawaii nichuu car

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Suginami, Tokyo. Poster seen in a junior high school. No playing in this area! It’s dangerous! If you see somebody playing here tell him to be careful. (ここで、絶対に遊ばない!キケンですよ あそんでいる人を見つけたら注意してね!) It has the official character of the Suginami ward in on it - a cute crocodile. It’s facial expression is telling you that you definitely should not be playing here, though. I found several copies of the poster on the school grounds, this one was hanging near the stairs.
by http://ni-chuu.tumblr.com/
January 2014.

Suginami, Tokyo. Poster seen in a junior high school. No playing in this area! It’s dangerous! If you see somebody playing here tell him to be careful. (ここで、絶対に遊ばない!キケンですよ あそんでいる人を見つけたら注意してね!)
It has the official character of the Suginami ward in on it - a cute crocodile. It’s facial expression is telling you that you definitely should not be playing here, though. I found several copies of the poster on the school grounds, this one was hanging near the stairs.

by http://ni-chuu.tumblr.com/

January 2014.

Filed under japan tokyo suginami school middle school soft authoritarianism crocodile no playing playing official character cartoon anime illustrated poster public kawaii cute junior high junior high school japanese